RICH TEA
(SPEC)
(SPEC)
Biscuits aren’t popular with the under 40s.
And, supposedly Britain loves tea, but research shows that 61% of Brits prefer coffee...
NPD
![](https://freight.cargo.site/t/original/i/7206969f2ee005b8c94521661a2d0e75d0bea839383564bb550de11ed0641d7e/rich-coffee.png)
SOCIAL LAUNCH
![](https://freight.cargo.site/t/original/i/a81405c98b57d816a6e3d8256f8459efe786627d112580fddbe732a53e93eee2/rich-coffee-23.png)
OUT OF HOME SMEAR CAMPAIGN
![](https://freight.cargo.site/t/original/i/85b2e289f61acbfc628891a828611f098371129729c730788769333f4a548332/rich-coffee-18.png)
![](https://freight.cargo.site/t/original/i/fbc102c7239dc0ef82da58e1fbb5d1f21828cbef40f8cb0cfe98a1df8d191bed/rich-coffee-13.png)
POST CAMPAIGN RESULTS PACK
![](https://freight.cargo.site/t/original/i/ff94006dcc9c48a966281518817d1c57a4e56b368e56b61fb78c46f56efa671b/rich-results.png)